How to add GIFs and Images to your campaign content
Oliver
Last Update há 6 meses
Visuals are essential for drawing in your audience in the realm of email marketing. Your ads can become more memorable and engaging by incorporating graphics and animations, whether it's a product display, infographic, or entertaining GIF. With Seamailer, adding visual content to emails is simple. This tutorial will teach you how to include both images and GIFs in your campaigns.
Why add images and GIFs?
Adding pictures and GIFs can improve your message in a number of ways.
- Increase Engagement: Images grab attention and facilitate rapid information delivery.
- Boost Brand Recognition: Creating a consistent identity is facilitated by images that represent your brand.
- Boost Retention: GIFs provide your advertising a lively touch that can increase their memorability.
Step 1: Log In to your Seamailer app
Step 2: Create or Select a New Campaign
Once you’ve logged into the seamailer app, navigate to the campaigns section and select the option to start a new campaign. This will bring you to the email editor where you can customise your email layout.
Step 3: Add an Image Block
Locate the Image Block option in the content sidebar of the campaign
To move the Image Block to the desired location in your Seamailer layout, drag & drop it.
Step 4: Upload or Select an Image
- To add an image from your device or select one from the Seamailer media library if you have already uploaded images, click the Upload Image button.
- Make any necessary adjustments to the image (resize, crop, add captions, etc.) to make sure it complements your design.
Step 5: Adding GIFs to your Campaign
GIFs may give your advertising a lively, enjoyable atmosphere. You can upload GIFs to Seamailer in a manner similar to that of adding photos.
Make sure your GIF doesn't detract from the main point of the article and is pertinent to it. You can either make your own GIF or use one that is available for free on websites like Giphy or Tenor.
Step 6: Upload or Select a GIF
- Click Upload Image in the Image Block or Text Block (if you're embedding).
- Select the GIF from your device or, if it's an online embed, type the URL.
- Change the settings. To prevent sluggish loading times, make sure the file size is reasonable; aim to keep it under 1MB.
Step 7: Test your GIFs
Make sure the GIF plays properly on all devices by previewing your email after adding it. Having a backup image in case the GIF doesn't display is a smart idea because some email clients don't support GIFs fully.
- Maintain File Sizes Small: Email loading is slowed down by large files. To keep emails under 2MB, resize photos and compress GIFs.
- Use Alt Text: In the event that an image or GIF fails to load, make sure it has alt text.
- Keep the Balance: Use well-written text to counterbalance your audience's visual overload.
- Test on a Variety of Devices: To guarantee a consistent experience, preview your email across several email applications and devices.
Adding images and GIFs to your Seamailer campaigns can create a visually appealing experience for your subscribers. By following these steps and tips, you’ll be able to create more engaging, dynamic, and impactful campaigns that stand out in your readers' inboxes.
Start experimenting with images and GIFs in Seamailer today, and watch your engagement soar!
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